Chapter 27

Buy Rational; Sell Irrational.

It doesn’t matter who you are and what your job is, every single human being wakes up to chase value. The real question is, what is really value and what is actually valuable? When it comes to real estate, most people will consider their properties their biggest asset, but the truth is, all real estate is actually worth zero dollars. 

In this chapter of Money, People, Deal, Stefan Aarnio will teach you an important lesson regarding value. From irrational buyers to intrinsic value, learn how to make a profit in any market. What kind of value will you be chasing, of even better, offering today?

“The key for profit is to buy with an intrinsic value, pump the value, and sell to an emotional, irrational buyer.”

For centuries, entrepreneurs have taken resources from different sources and have assembled them to create higher value. Learn from Stefan Aarnio the rules of the deal game, how to change your mindset and who you have to become to succeed and the art of Money, People and Deal. Invest in yourself so others invest in you at: